Eduardo Tavares

Global Creative Review

Executive Creative Director

FCB Chicago

Eduardo, a 20-year-plus veteran of the art world, has been a global creative force with a journey that’s taken him from Brazil to Europe to the United States.

At FCB Chicago, he works as EVP, Executive Creative Director, overseeing significant business and global health projects across the FCB Network. Prior to joining FCB, Eduardo served as the Global Executive Director at Dentsu Health and crafted excellence at the Refinery, AREA 23’s specialized design division, ensuring each project reached its zenith.

Eduardo’s creative prowess began in consumer agencies in Brazil and continued refining it with his work at FCB and BBDO in Portugal, leaving an indelible mark on brands across Europe, Brazil and Africa.

His excellence has extended to the judging panels of esteemed awards shows like the London International Awards, Clio Health and the Lisbon International Awards. In 2022, according to the Cannes Global Creative Report and The Drum’s World Creative Rankings, he ranked as the second-most-awarded Group Creative Director globally. In the same year, he clinched the number-one spot at The One Show and at the ADC.

Eduardo’s work has resonated at the highest levels, earning him over 100 recognitions and five Grand Prix awards at Cannes Lions and many more accolades across prestigious platforms including the Clios, The One Show, D&AD, London International Awards, El Ojo, Clube de Criação and Cannes Lions.

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