Anna Martha started her career as a journalist at one of the main newspapers in Brazil. As an editor there, she developed the skills to find the best stories to publish and engage the audience with useful, relevant and entertaining content.
In 2012, this led her to the advertising market when she started working with Social and Branded Content at DM9DDB, one of the first boutique agencies outside São Paulo. There she got her first Cannes Lions in Content Production and PR and Content in 2013.
Then, Anna moved to Pereira & O’Dell SP, where she developed pioneering social strategies for Fiat (Stellantis). Next, at CUBOCC, an agency of the FLAGCX group, as Creative Editor-in-Chief, she crafted a content platform for C&A Fashion that was recognized as a global reference by Facebook (Meta).
In four short and amazing years as an ECD at FCB Brazil, Anna has already managed to accomplish a significant Cannes Lions score: 12 Lions in categories including Creative Data, Digital Craft, Design, Mobile, Direct and Social & Influencer. Next to the Lions on her awards shelves are three El Ojos, 11 Effie Awards and 2 D&ADs.
MEMBERSHIP: Global Creative Council